Reach High-Intent Audiences Beyond Google & Meta
Run highly targeted campaigns across LinkedIn, Quora, Truecaller, native advertising platforms, and premium audience networks designed for B2B growth, awareness, and lead generation.
B2B LinkedIn Campaign — SaaS Lead Gen
284K
Impressions
47
Leads
₹842
CPL
Audience Targeting
Cross-Platform Summary
B2B Leads
CPL ₹842
Platforms Active
5 Channels
Higher lead quality
Audience-Platform Alignment
Professionals & decision-makers
Best for: B2B products, SaaS, recruitment, enterprise
Quora
High-intent researchers
Best for: Education, finance, SaaS, consulting
Truecaller
Mobile-first users
Best for: Local, regional, app installs, mass reach
Taboola / Outbrain
Content discovery audiences
Best for: Awareness, articles, brand building
ShareChat / Moj
Regional language users
Best for: Tier 2/3 cities, FMCG, local brands
Not Every Audience Lives on Google or Instagram
Different audiences live in different contexts. A B2B decision-maker researches solutions on LinkedIn and Quora — not on Instagram. A regional mobile user is reachable on ShareChat, Moj, and Truecaller — not Google Search.
Scalify Labs helps businesses advertise where their audience actually spends time — choosing the right platforms based on industry, audience behaviour, and campaign objective.
Platform Portfolio
Platforms We Work With
Professionals, decision-makers, enterprise buyers
- Job title & seniority targeting
- Company size & industry filters
- Lead Gen Forms (native)
- Account-Based Marketing
750M+ professionals
High-intent researchers actively seeking answers
- Question & topic targeting
- Keyword intent targeting
- Decision-stage audience
- Educational campaigns
300M+ monthly readers
Mobile-first campaigns, caller ID visibility, app installs
- Caller ID ads
- Regional mobile targeting
- App install campaigns
- Tier 2 & 3 city reach
300M+ Indian users
Content discovery, native traffic, article promotion
- Recommendation feeds
- Content amplification
- Premium publisher network
- Interest-based targeting
9K+ premium publishers
Premium publisher audiences, content marketing, awareness
- Sponsored content
- Native article placements
- Top-of-funnel awareness
- Premium news publishers
CNN, BBC, Reuters reach
Vernacular audience, regional brand campaigns, mass reach
- 15+ regional languages
- Tier 2 & 3 city targeting
- Social sharing formats
- Video & image campaigns
180M+ regional users
Short-video campaigns reaching regional and rural audiences
- In-video native ads
- Creator partnership ads
- Regional video reach
- Young demographic targeting
160M+ creators & viewers
Urban news readers, mobile professionals, awareness campaigns
- News-feed placements
- Urban millennial targeting
- Premium news context
- Short-format display ads
10M+ daily active readers
What We Help You Achieve
Campaign Goals We Support
LinkedIn Ads for B2B Growth
LinkedIn is the world's most powerful B2B advertising platform — with job title, seniority level, company size, industry, and skill-based targeting unavailable anywhere else. It's the only platform where you can reach a CFO, CTO, or HR Director with precision.
284K
Impressions
47
Lead Forms
₹842
CPL
Audience Targeting Active
47 qualified B2B leads captured via LinkedIn Lead Gen Forms this month
1.2K
Traffic
28
Leads
₹312
CPL
Keyword Targeting Active
Reach Users Already Searching for Answers
Quora users are actively researching products, comparing services, and seeking expert recommendations. Advertising here means reaching people who are already in a decision-making mindset — not interrupting passive scrollers.
Native Advertising Across Premium Content Platforms
Native ads blend seamlessly into content experiences — on news sites, blogs, and article feeds — reaching audiences in a non-disruptive, context-relevant environment that drives significantly higher engagement than banner ads.
Taboola
Recommendation feeds on major Indian news sites
Outbrain
Premium publishers including CNN, TOI, and ET
Inshorts
60-word news cards reaching urban professionals
2.8%
avg native CTR
Budget 2025 key highlights for small businesses
ET Now · 2h ago
How Indian SMBs are growing 3x faster with digital marketing
RBI keeps repo rate unchanged for 5th consecutive time
Mint · 3h ago
Native ads drive 53% more engagement than traditional display advertising
Regional Reach
Reach Regional & Mobile-First Audiences
600M+ Indians online in regional languages. ShareChat, Moj, and Truecaller reach the audiences Google and Meta often miss.
ShareChat
180M+ users
15+ regional languages · Social sharing ads · Tier 2 & 3 city dominance
Best For
FMCG, Local Brands, Political, Entertainment
Moj
160M+ users
Short-video format · Creator ecosystem · Regional entertainment reach
Best For
Brand awareness, Youth campaigns, Regional FMCG
Truecaller
300M+ Indian users
Caller ID ads · Mobile-first targeting · Pan-India and regional reach
Best For
Finance, Telecom, Local businesses, App installs
Execution Process
Our Campaign Execution Process
Audience & Platform Research
We analyse your audience behaviour, industry, and campaign objective to recommend the right platforms and targeting approach.
Media Planning
Platform selection, budget allocation, audience mapping, and campaign structure planned before any ad spend.
Campaign Setup
Full campaign configuration — targeting, creatives, placements, tracking pixels, and lead integrations set up correctly.
Optimization & Scaling
Weekly performance reviews — pause underperforming segments, scale winning placements, improve CPL and audience quality.
Reporting & Insights
Monthly cross-platform reports with leads generated, cost per result, audience insights, and next-phase strategy.
Pricing
Custom Pricing Based on Platform & Campaign Goals
Pricing for specialized advertising platforms depends on multiple factors:
Minimum 3-month campaign engagement recommended for audience optimization and meaningful performance data.
Our Edge
Why Businesses Choose Scalify Labs
“We help businesses advertise where their audience actually spends time.”
Multi-Platform Expertise
LinkedIn, Quora, Truecaller, Taboola, Outbrain, ShareChat — we plan and execute across the full specialized advertising ecosystem.
Audience-First Media Planning
Every platform is chosen based on where your specific audience spends time — not based on habit or convenience.
B2B & Niche Targeting
Deep experience targeting professionals, decision-makers, intent-driven researchers, and niche industry audiences.
Regional Campaign Capabilities
Regional language campaigns across ShareChat, Moj, Truecaller for Tier 2 & 3 city audience reach at scale.
Performance-Focused Execution
Campaigns built around measurable outcomes — leads, CPL, registrations — not just reach and impressions.
Scalable Advertising Systems
Multi-platform campaigns designed to scale — adding new platforms as audience data proves channel effectiveness.
Common Questions
Frequently Asked Questions
We manage campaigns across LinkedIn, Quora, Truecaller, Taboola, Outbrain, ShareChat, Moj, and Inshorts. Platform selection depends on your target audience, industry, and campaign objective. We help businesses choose the right mix based on where their audience actually spends time.
LinkedIn is the primary B2B advertising platform — with job title, seniority, company size, and industry targeting capabilities. Quora is excellent for B2B businesses in SaaS, consulting, finance, and healthcare where high-intent research audiences are looking for solutions. We combine both for most B2B campaigns.
Yes. ShareChat and Moj support 15+ regional Indian languages with native content ad formats. Truecaller supports regional mobile targeting across Tier 2 and Tier 3 cities. These platforms are ideal for mass-market campaigns, regional brand awareness, FMCG, and local businesses reaching non-English audiences.
Creative direction, ad copy, and static image ads are included in campaign management. Video production for Truecaller, Moj, or Taboola video campaigns may require additional production charges or client-provided assets. LinkedIn creative design (static images and copy) is included.
Yes. We manage native content campaigns on Taboola and Outbrain — including headline writing, visual selection, landing page recommendations, and content amplification strategy. Native ads work best for awareness-stage campaigns, article promotion, and driving qualified traffic to long-form content.
Yes. We regularly design multi-platform media plans — for example, LinkedIn for B2B decision-makers, Quora for high-intent researchers, and Taboola for content amplification, all running simultaneously with different messaging for each audience context.
Yes. You receive a monthly consolidated report covering all active platforms — showing leads, cost per lead, audience performance, platform-wise spend, and creative performance insights. We use UTM tracking and pixel-based attribution across all campaigns.
Minimum 3-month campaign engagement is recommended for most platforms to allow sufficient data collection, audience optimization, and meaningful performance improvements. LinkedIn campaigns especially require time to optimize for lead quality given the higher CPL environment.
Reach the Right Audience Across Premium Advertising Platforms
Run highly targeted campaigns across LinkedIn, Quora, Truecaller, native advertising networks, and regional audience platforms with performance-focused execution.